Eksteen E. Sports Development, Law And Commercialization

Bookboon, 2012. — 76 p. — 978-87-403-0139-7This book is ideal for sports managers, administrators and sports organisers running a sports club or institution. People who would like to start a new club from scratch will also benefit from this book. This book can teach you about how to develop a sports club, what laws to apply and how to market your club successfully. This book also outlines sports contracts and how to prepare a contract according to the law.Sports Development
Section B: Sports Law
Legislation And Sport Clubs
Sports Injuries And The Law
Disciplinary Proceedings In Sport
Sports Contracts
Sport And The Law Of Employment
Section C: Sports Commercialisation
Sponsorships
Sports Marketing And Market Segmentation
The Marketing MixAbout the Author
I’m a lecturer at the North-West University, Potchefstroom Campus in South Africa. I have a honours degree in Sports Management as well as in Recreation. Last year I’ve finished my MBA (Master’s Degree in Business Administration) and this year I have registered for my Doctorate in Sports Management. The modules I teach at the University, are Sports Management, Sports Administration, Sports Commercialization and Sports Law as well as Field Hockey. I’ve been involved in teaching these modules for the past 5 years. I got my management experience from managing a Hockey Academy at the same University for almost nine years. I take pleasure in teaching the students about the sports management field out there.