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Maxton G.P., Wormald J. Time for a Model Change: Re-engineering the Global Automotive Industry

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Maxton G.P., Wormald J. Time for a Model Change: Re-engineering the Global Automotive Industry
Cambridge University Press, 2004. 296 p. — ISBN10: 0521837154, ISBN13: 9780521837156.
The automotive industry ranks among the most significant business phenomena of the 20th century and remains vitally important today, accounting for almost 11% of the GDP of North America, Europe and Japan and one in nine jobs. Although its products have had a fundamental impact on modern society in economic and social terms, the industry has found it hard to adjust to contemporary conditions and is thus no longer esteemed in capital markets. Riven with internal contradictions that inhibit reform, it now faces a stark choice between years of strife or radical change.
Highlighting the challenges and opportunities that exist for managers, legislators, financial institutions and potential industry entrants, this book is a wake-up call for those who work in the automotive industry. Most of all, it gives us all cause to reflect on the value of mobility, today and tomorrow.
Foreword
From automania to maturity - in the main markets at least
The problems that can be fixed - dealing with noxious emissions, traffic accidents and congestion
The global resource challenges - energy and global warming
A global industry and the changing international order
The supplier industry - the catalyst for the profound changes to come?
The downstream sales and service sector
When the labels do not add up
Choosing a future for the automotive industry
Time for a model change
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